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Wednesday, June 10, 2009

N&T Company History


Two young entrepreneurs who were interns at local record label entitled Slick Salt Entertainment, ventured out on their own to embark on their own enterprise, which today is known as Entity. Entity is a marketing and brand management company that places emphasis on new independent businesses who lack the strategic marketing and promotional requirements that are deemed necessary in order to survive in their profession. Although, Entity has been in business for a short existence, starting in 2009, it had 5 clients within the first month of its labor. Current full time students in undergrad seeking bachelor degrees in mass communications, the two young women, only 20 years old, saw a vast untapped market segment in brand management. With the requisite skills of a professional, they began developing marketing strategies for small businesses and organizations seeking to gain profit. The company was designed with a variety of services in mind, but with their education as their main focus the duo decided to help those who were in their same position and brand new and upcoming companies. With high hopes to maintain master degrees in public relations and marketing/advertising, the pair continues to exert themselves vigorously to become entrepreneurs of eminence and allow for others to initiate their own entities.

Objective
The brand cycle is a step that is commonly skipped when developing a new independent company. Our company plans to rigorously and continuously apply the proper research, planning, and control necessary that will gain our clients clear recognition by consumers that meet their physical and psychological needs in conformity with the functional attributes and symbolic values of the brand.

Our Mission
We are a full service Public Relations and Marketing firm that specializes in entertainment and consumer branding. We create a superior public statement of principles, objectives, and policies for our clients and the brands they represent. Ultimately, recognizing the influence each entity has on the general market place.

Company Values
N&T is built on integrity. In all we do, we maintain the highest standards; never approaching what could be questionable behavior. We are completely forthright in all of our dealings. We say what needs to be said, not simply what people want to hear. Integrity builds trust. Only through trust do successful, long-term working relationships flourish. We carry out all actions with the best interest of the other party in mind. We commit ourselves not only to meeting expectations, but to exceed them. Our client’s are the foundation of N&T’s success; therefore we know we’ve succeeded in doing right when all of our customers feel that they have benefited from their association with us.